the most exciting aspects of working in the industry
To get there, in addition to the category expansion, she now refocusing on fine jewelry, while paying attention to price point and what customers say they can afford. A hollow version of her 18 karat gold chain will sell at a lower cost, which she was in response to the economic backdrop. She does want to price her customers out of her brand. In her new role, Kaufman will lean on history and...
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